Your programs fail when you misread what people actually feel.
Civic Scope turns public sentiment into actionable intelligence for governments, NGOs, and businesses operating in the world's most complex markets.
Civic Scope turns public sentiment into actionable intelligence for governments, NGOs, and businesses operating in the world's most complex markets.
High-stakes decisions built on shallow data. The cost: failed programs, eroded trust, wasted resources.
Standard polling captures what people say, not what they feel or why. The real drivers of behavior stay hidden.
Communications crafted in boardrooms, not grounded in the mental models your audience actually uses. Adoption stalls.
Respondents distrust outsiders. Cultural context evaporates in translation. Your intelligence doesn't reflect reality.
Our field teams share language, culture, and context with every respondent. They get honest answers that foreign researchers never would.
Other firms hand you data tables. We hand you a map of how your audience thinks and exactly how to reach them.
Identify fears, aspirations, and identity frames that shape how your population processes information. The layer where decisions get made.
People filter everything through frames they already hold. We find those frames so you can anchor programs to what already resonates.
Every deliverable maps to a decision. Segmentation that drives targeting. Message frameworks ready for deployment. Risk indicators that trigger early.
Track attitudinal shifts against baseline. Know whether your investment changed minds or just made noise.
Face-to-face, SMS, live-caller, web panels, and social listening layered on in the right mix for each geography. Complete coverage for connected and unconnected populations alike.
National and sub-national surveys that surface emotional drivers behind citizen attitudes.
The psychological frames your audience uses to process information. The foundation for communications that land.
Test messages and policy framings before they go live. Know what works, what backfires, what gets ignored.
Beyond demographics. Attitudinal clusters that predict behavior and give you targetable groups.
Continuous tracking of trust erosion and emerging grievances. Early warning before events force your hand.
Consumer attitudes and unmet needs in markets where traditional research firms have no footprint.
Trained local interviewers who share language and culture with respondents. Honest answers outsiders never get.
IVR, SMS, and live-caller surveys across high mobile-penetration regions. Fast deployment, real-time data.
Web panels, social listening, and digital instruments integrated with field data for a complete picture.
Tell us the population you need to understand and the decision you need to make. We'll show you how to get there.